Future floating city navigable by a system of autonomous transportation and augmented reality interfaces.
This project was for Fiat Chrysler Automobiles, a traditional car company that wanted us to design the future of cities and autonomous transportation. Key Echo was inspired by current climate change trends and the rising of sea levels.
Fiat Chrysler Automobiles yet to have autonomous vehicles, whereas other automobile companies already are building cars with autonomous system. To be a differentiate in the competition and to have a lead, FCA has to dive into more comprehensive market.
Through research, we learned that sea level keep rises and major coastal cities like New York and Miami may suffer from submergence in 2090. With this notion, there is an opportunity to move away from traditional car and think about applying autonomous system into the city itself and to different types of vehicles that can be used on-land and on-water.
In year 2090, Key Echo will be a floating city off the new coast of once what was Miami, Florida. Key Echo is navigable by a system of autonomous transportation and augmented reality interfaces.
Key Echo has four districts:
- "Holiday" for tourisms and visitors
- "Haven" for families and residential homes
- "Enterprise" for business and downtown
- "Oasis" for arts and culture
The four districts are connected by a community center. Key Echo accommodates growth through a replicable and modular model. The city is equipped with autonomous technology to move towards shore in case of severe weather.
We currently call Uber/Lyft with our smartphones. But smartphones only came out 10 years ago and we don't envision we would be using hand-held devices in 2090 due to our advancement in technology. Key echo interface is used through ubiquitous contact lens devices with gestural controls to use transit services available in and out of Key Echo.
Fiat Parallel and Parrot are two modes of transportation available on Key Echo. Fiat Parallel is designed for one to two riders and navigates its riders through the city. The Fiat Parrot holds up to six passengers and has an open cabin. Both Fiat vehicles are called through the FCA augmented reality interface.
This interface is used with contact lens augmented reality technology. To interact with the interface you simply use your hand to control the screen. In this video you can see someone who is calling a Fiat Parallel to take them to a destination on Key Echo.
Key Echo Chrysler water craft transports citizens from the sea city to the new shore line of Miami. The Chrysler Reflect picks up passengers at stations on each district. The reflect schedules and station locations are available on the FCA interface.
In this video you can see an experience of someone who commutes to the shore using a Chrysler Reflect autonomous boat.
The Jeep water crafts offer a direct and leisure service. Direct is for those who are focused on getting from point A to point B. Leisure Reverbs are for people that want to enjoy the natural scenery of Key Echo. Reverbs are water crafts that take you around Key Echo on the water or to other destinations on the water.
In this video you can see an experience of a group of people using the FCA interface to call a jeep reverb for leisure. You can see the passengers are able to share their personal vision and interface onto the water craft windshield.
He visited to Oasis District write about the dynamic culture of people from various background
Her family lives in the Haven District and frequently commutes to in-land for work
He is a visitor to Key Echo to experience leisure and have fun. He is currently staying at Holiday District
It is hard for current FCA to win against other automobile and industrial companies that had a head start. FCA should invest in different types of vehicles, including amphibious and water-crafts. Investing in city-wide autonomous system would make FCA the lead
Through research, we envision that more and more people would not buy cars and would have services. With fully autonomous system, there is no need for people to buy cars
The sea level in major coastal cities in the US is rising slowly each year and cities may suffer from submergence in the future.
When autonomous vehicles are fully adapted, there is no need to buy cars since people can call a vehicle whenever they need. We envision there would be similar services like Uber/Lyft
Buildings and roads do not change drastically within a century. We can still see buildings that is more than 100 years old in many of the cities. It is not easy
We envision that what we do with our current smart phones can be done with simple bracelets, lens, or other wearable technology without physical screens
When people ride a motor cycle or a bike, they don't expect to be chauffeured. There are cases when people don't want to have control of exactly they are going instead of order the final destination to change.
We hear about accidents from Tesla and Uber and get scared. The system is yet to be perfectly trustworthy, but even cars today have problems.
Enable users to call various types of transit services to deliver satisfying experience, since there are many different types of vehicles.
In some cases like moving around within the city, it is inconvenient for users to set destination every time. We wanted users to take control of the vehicle when they are in need.
Enable users to get the right type of vehicles for different purposes. This would let users to get the right service they want without feeling inconvenient.
Currently, owning a car is like having freedom. But more and more people use services like Zipcar, Turo and Uber to commute. Owning a car could later be more of a burden, when you can just call for a car in couple of minutes that will take you to wherever you want.
"Once you finish your commute, what use does your autonomous car have? It will take up space if you just park it."
We envisioned that there are cases that users want to take over the vehicle to move around the city. Imagine your bike can only be used in fully autonomous mode. It would be annoying to set your destination every time once you chose to stop to get a drink.
“I often go places that public transportation does not
10 years ago, we did not have a smart phone. We did not envision we would not click on a screen to use services like Uber/Lyft.